Adidas Markets A Cell Phone That Let’s You Know How Fat And Lazy You Are
In the race to think of the next must-have accessory for your mobile, Samsung and adidas have added a virtual personal trainer to the usual list of MP3 player, games and camera.
Billed as a “total coaching system”, it monitors your heart rate, keeps track of how far you are running and how many calories you burn while you pound the streets. To add insult to injury it also quips “motivational” comments on your progress in a gratingly cheerful American accent. “Warm it up. OK, let’s go.”
Why pay for the aggrevation?
March 10, 2008 - 10:14 PM on March 10th, 2008
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